Pickleball, Tennis & Fitness
30 Years
A highly accomplished leader, athlete, and coach with repeated success guiding sizable teams and projects. Result-driven with a dedicated commitment to upholding integrity, accountability, and responsibility. Talent for creating successful work culture, upgrading skill sets, and launching team spirit.
My Journey
Welcome to page! With over 30 years in the tennis industry, I have proudly ranked in the top 30 ITF and top 400 ATP, and represented my country in the Davis Cup for eight years. As the founder of JM Tennis Maker and a former D1 College Director of Tennis at Longwood University, I have a passion for training athletes. I also coach private tennis and pickleball lessons while working as a Scrum Master at Markel Inc. Additionally, I invite you to check out my book, “Results Generate Results,” now available on Amazon, which offers a unique perspective on fostering growth and performance in sports through measurable processes and data management.
I began my Pickleball journey in March 2022, quickly establishing as a top finisher in both Pro Tour Associations. In 2023, I proudly claimed my first gold medal at the APP Atlanta and secured two silver medals at the APP Sunmed Punta Gorda and. Louis Open, alongside additional bronze medals in APP Mesa and New York. Competing in the PPA tour, I achieved a 5th place finish at the PPA n2grate DC Open and faced off against elite players like Tyson McGuffin and Ben. In 2024, I reached the quarter-finals at the North Carolina tournament, defeating notable opponents such as Jack Sock and Tyler Loong, while also earning Spain its first gold medal in the Pickleball Tournament.
This year, I off the season with a gold medal in singles at the Indian Open, a testament to my dedication and hard work. With a 3 finish in the APP in 2023 and a top 20 ranking in singles (DUPR) last year, I'm committed to climbing the ranks with a current rating of 6.63 in singles and 5.91 in doubles. As a certified Professional Pickleball Registry trainer, I’m excited to share my expertise in tennis, pickleball, and fitness through the "MAX" methodology. Let’s work to achieve your goals
—VAMOS!
"Maybe it's just about being willing to open up to yourself, hold an intimate conversation and become vulnerable in order to grow".
Jhonnatan Medina Alvarez
PASSION, DISCIPLINE & DETERMINATION
DigiMAX Virtual Services
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Training based on data management and the agile process to create a measurable process for your tennis or pickleball growth
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Based on my book, "Results Generate Results"using the Sports Data & Agility Pathway
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Applicable to all areas to advance your game
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Examples of services offered:
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Video analysis
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Match review
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Personalized planning
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College tennis etiquette
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Ryan Millman
"Within a year of training with the MAX I when from a 4.0 player to winning my first 5.0 gold APP tournament to winning pro qualifiers and even getting my first pro main draw victory. I could not have achieved these results without Jhonnatan. There is no better coach or trainer."
Maria Lopez
"I have known Jhonnatan for over 30 years, as a friend, mentor, and colleague. The value and experience he brings not only as an athlete, coach, and business leader is unmatched. His work ethic, professionalism, and intrinsic mindset separates his work from others. He has experience at the highest level of sports, and will add tremendous worth to your game, on and off the court."
Bernly Bressler
"JMA has dramatically improved my tennis game as well as my mental fortitude. I value our relationship both on and off the court and would follow him anywhere. I am thankful to know him as a coach,mentor and friend."